PCPI Communication and External Relations Specialist
Progress Career Planning Institute (PCPI) is seeking a Communication and External Relations Specialist
PCPI is a not-for-profit business focused organization that provides career development and employment related services to a diverse cross-section of individuals and businesses. Our work in the community includes research on workforce integration, delivery of the IEP (Internationally Educated Professionals) Conference, a unique forum for internationally education professionals now in its 18th year, and Employment and Career Services. Our organization’s success in delivering quality service is based on a business-like approach, supported by knowledgeable caring staff, user-friendly resources, community engagement and innovative programming.
We are seeking a qualified and experienced Communication and External Relations Specialist to join our team. In this role you will support the development and coordination of communication resources to effectively convey PCPI messages and enhance its brand and program both internally and externally.
The role’s primary focus will be managing internal and external communications needs, maintaining consistent messaging across the programs, and building relationships with community stakeholders to enhance service delivery collaboration and partnerships.
Also, working closely with management, the role will develop a communication plan to promote, enhance, and increase awareness of the services offered by PCPI.
If you are a creative thinker and an exceptional communicator with knowledge of how programs work, have research knowledge, and can work effectively and collaboratively across teams, then we want to hear from you.
SPECIFIC ACCOUNTABILITIES
- Assist and contribute to the development and execution of comprehensive communication strategies that align with PCPI’s goals and objectives.
- Consult with senior management in the drafting of effective communication procedures and policies for the organization.
- Create and maintain a consistent brand voice message across all communication channels, ensuring accuracy, clarity and in alignment with the organization’s values and service standards.
- Oversee developing and distributing various communications materials, including newsletters, social media content, website updates and internal memos as needed.
- Work collaboratively with teams across projects to gather information, develop content, for example for newsletters and to ensure consistency in messaging.
- Oversee the planning and execution of events, including PCPI convenings and community engagement activities, to enhance brand visibility and stakeholder engagement.
- Work with team to develop service delivery monthly calendar and coordinate dissemination internally and externally to increase awareness and improve client participation.
- Oversee the use of government logo for each project ensuring that the appropriate logo guidelines are followed and seek approval from their communication department as needed.
- Ensure a variety of community resources are available in the Resource Centre.
- Oversee and update website content and printed communications always ensuring information accuracy, appropriate grammar, and correct spelling.
- Assist senior management with media coverage on the organization successes, activities, and advertisement as needed.
- Assist with service participation data, trends, organization stories, history and prepare media/promotion packages to promote PCPI’s work to stakeholders and the public. Additionally, assist with content for press release as needed.
- Develop and maintain relationships with external stakeholders, including media outlets, industry influencers, politicians, and community organizations to keep abreast with sector information and trends and to promote PCPI.
- Stay abreast with emerging communication trends, technologies, and best practices, and recommend innovative strategies to improve communication effectiveness.
POSITION QUALIFICATIONS
A bachelor’s degree in communication, marketing and /or diploma in public relations, journalism with 2 years related experience.
Experience working in a non-profit institution environment is required, combined with the following skills, knowledge, and abilities:
- Excellent skills developing well-written, succinct, compelling messaging for diverse audiences.
- Creative thinking, analytical and problem-solving skills with keen attention to detail.
- Political acuity to manage issues that could potentially impact the organization’s reputation.
- Professionalism with strong work ethics that complement the business standards of PCPI.
- Knowledge and understanding of current trends in digital media/social media.
- Possess working knowledge of Micro office 365 environment.
- Excellent interpersonal skills and building and maintaining relationships with colleagues and external stakeholders.
- Knowledge of social media platforms and utilizing analytics tools to measure communication effectiveness is an added value.
- Digital marketing strategies and content management systems are an added value.
- Familiarity with Podcast and writing newsletter.
- Bilingual is an asset.
WORKING CONDITIONS
- Some travel within the GTA for events
- Interaction with diverse audiences including media.
This is a full-time position with a competitive benefits package.
Please submit your resume to Bernadette Ferdinand-Shepherd at: shepherd@careerplan.net no later than May 6, 2024.
In keeping with our commitment to diversity and cultural intelligence, we encourage applications from persons of all races, ethnicities, religions, and sexual orientations. We thank all candidates for their interest; however, only those whose skills match with the required competencies will be invited for an interview. Sorry, no telephone enquiries please.
Please note: This position requires a police reference check prior to starting the position.
Get in Touch With Us
Send us all your questions and concerns about our career development services by filling out our online contact form.